New Edition focuses on importing high quality cosmetics, body care and fragrances; focusing on promoting innovation, maximum efficiency, competitiveness and social responsibility. Their quality brands stretch from corner to corner in thousands of stores across maldives, with over 1000 quaity items that families know they can trust. They stand behind each and every one of their brands with their quality guarantee.

The website was designed to showcases their products and profile. It has a complete set of e-commerce modules allowing them to sell items online. Since the information is subject to change, the website includes a fully functional and fully dynamic content management system that allows the client to change every aspect of the design, content and layout.